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5 Questions To Build “Brand Love” – Guest Post from Sarah Birken

Imagine a world where your products and services are in high demand, your marketing spend is down and business just seems to flow through your door easily – you’ve got “Brand Love”. Great Word Of Mouth People love your brand so much they actively market it for you, and what better way is there than word of month – considering that over 70% of people trust their peers over any other form of... read more

Webinar Recording: The Power Of Referral Marketing

With Faye Hollands, Productivity Expert and Small Business Coach – Outshine Consulting and Busy Working Mumma Referral marketing increased my clients base and profits at Outshine Consulting significantly, and has been by far my most successful form of marketing over the last 5 years. During this webinar I share with you how it can transform your business too. So if you want more clients and more revenue... read more

How the Big Bad Wolf Can Improve Your Business Writing: Guest Post from Rosemary Gillespie

Have you ever read a story to a three-year old? As you put on your best big bad wolf voice and growl, “I’ll huff, and I’ll puff and I’ll BLOW your house down!”, their eyes grow like saucers and they lean in closer, desperate to find out what happens next.  Watching your listener, or reader, become totally captivated by your words is, unfortunately, something we seldom experience in the business... read more

5 Tips For Juggling Personal and Professional Profiles on Facebook – Guest Post from Rebecca Lawrence

I don’t know about you but I’m beginning to feel like I have more personalities than that Aussie chick (what’s her name? Not Muriel but you know who I mean) on United States of Tara. OK, so it’s my choice and my chosen profession but I have more profiles, accounts and passwords than I can shake a stick at. If you’re new to this caper, it can be a little overwhelming, so I thought I would try and clarify a few of the bigger concerns that I know can be a worry. read more

I Just Couldn’t Put It Down – Guest Post From Rosemary Gillespie

How often have you said of a book, “I just couldn't put it down”? More than once, I bet. But have you ever said this about a business document? Unlikely. Many are more helpful to insomniacs. Here are some useful tools to make your next business document more interesting, whether you are writing a tender, or writing a report or website copy. read more

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